SmartWorlds iShop Turns Your PocketPC into the Ultimate Comparison Shopping Tool
Cambridge Mass. May 6, 2004. SmartWorlds LLC today announced the release of iShop Electronics for the US and UK markets. iShop is a free software that turns any Internet-enabled PocketPC into the ultimate comparison shopping tool.
iShop’s easy to use interface and fast performance allow shoppers to check product information such as price, reviews and recommendations while shopping at any retail store or mall.
No more walking into a store with pages of product information tediously researched and printed from the Internet only to find out that the preferred product is not available at the store’s shelf. Just shop as usual at your favorite store, then enter the model number for the item you see on the store’s shelf and iShop will quickly display price, reviews and recommendations from the best Internet discounters.
No more hunting for sales associates at the store. No more listening to misleading sales pitches from pushy sales clerks. No more confusing product descriptions babbled by customer service personnel who often know less than you do about the item. With iShop all your questions are answered immediately and with no strings attached.
What’s more, iShop provides a simple and elegant “Wish List” tool for keeping track of the items you are interested in. Any item you add to it will be emailed to your inbox with links to the on-line retailer. Once back at your desktop you will be able to review your list and finalize your purchases from the secure website of the on-line retailer. No more impulse purchases at the store!
Shoppers using iShop Electronics can access product information from several categories, including: Digital Cameras, MP3 Players, PDA, Networking, DVD Players, HDTV, Home Theater, Camcorders, and Printers.
iShop Electronics for the PocketPC is available now for free download from
www.smartworlds.com/ishop and Handango.com. iShop Books for Pocket PC (US, UK, German and Japanese version) and for Java phones is also available for free download from the same websites. Coming soon: iShop Electronics for the German and Japanese markets.
iShop is also available to retailers in an enterprise version for PocketPCs equipped with bar code scanners, which enable shoppers to scan a product’s UPC bar code instantly. The enterprise version of iShop features interoperability with the store’s POS, inventory and customer loyalty programs, custom shopping content, and other features not available on the free, consumer version of iShop. A demo is available at
www.smartworlds.com/ishop-book-demo.html.
Retailers interested in providing their customers with a version of the iShop personal shopping assistant customized for their stores and product lines should contact SmartWorlds directly.
About SmartWorlds
SmartWorlds is a mobile software and consulting company focused on smart retail systems and applications. Its flagship product iShop enables shoppers to easily retrieve and keep track of product information from mobile devices such as cell phones, PDAs and Tablet PC. The Company was founded in 2002 and is headquartered in Cambridge, Massachusetts.
Contact Information
SmartWorlds
pr@smartworlds.com www.smartworlds.com 617-995-2272 
SmartWorlds iShop Turns Your Pocket PC into the Ultimate Comparison Shopping Tool 
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